HÅRD:ON is the brainchild of guitarist Alex Hoff and bassist Ricardo Bolão. Big fans of the golden age of hard rock and heavy metals in the 80s and aware of modern concepts, they envisioned a band that would combine their originality with the looks and sounds of their main influences.

Drummer Daniel Gohn, lead singer Chris Hoff and guitarist HP Elliot completed the team of 5 guys with different musical backgrounds. This allows the band to blend the experience of a jazz rock drummer, two hard rock guitar players, a thrash metal bass player and a metal/industrial lead singer into a classic - but also unique - sounding band.

In 2016 they released their self-titled debut album HÅRD:ON through Shinigami Records. The album contains 9 hard rocking songs and can be found in several digital media sources. In early 2019, the band will release its second album.